Entrepreneur. Creator . Investor
Nixon Lee
Founder of Spine PR
Creator of the Trust Engine
Nixon Lee is a Malaysian entrepreneur and founder of Spine PR, a trust-based visibility firm that helps founders and thought leaders build reputations that last generations.
His mission is simple: to help entrepreneurs, authors, and operators tell stories that make humans believe, not just click.
About
My Story
Nixon Lee, often called the “PR Whisperer”has spent over two decades helping entrepreneurs, authors, and executives turn credibility into visibility.
Based in, Malaysia, he founded Spine PR to make trust the core of modern marketing. His work and frameworks, including the Trust Engine™, Pre-Belief™ Framework, and T.A.P.™ Conversion System, have been featured in outlets such as MarketWatch, Yahoo, Business Insider and MSN News.
Today, Nixon helps founders, coaches, and operators design media ecosystems that build genuine belief before they ever make an offer.
As Richard Branson said, and Nixon Lee often reminds his clients, publicity is leverage.
“Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.”
– Sir. Richard Branson
Experience
Work with
Agencies
Published PR
Views
Businesses Help
Over the past decade, Nixon Lee and Spine PR have worked with founders and agencies across North America and Asia to launch over 350+ earned media campaigns.
Nix is great to work with and he delivers as advertised. I’ve purchased Spine PR’s distribution services on different projects and have never been disappointed.
He offers guaranteed placement you can count on. Nix and his team are friendly, professional, and communicate well. Looking forward to the next project!
I have the privilege to work with Nixon for a few projects and his vast knowledge of PR for SEO purposes is uncommon in the industry. He and his team in SpinePR does a great job too with clear communications and swift reply. Great work Nix!
what people say
Nixon’s work has been fantastic. The best part is he creates top-notch content in addition to quality distribution. I highly recommend his services to anyone that needs press release syndication.
Nixon Lee is the founder of Spine PR and creator of the Trust Engine™ framework. He works with founders and elite operators to build trust-based visibility systems that increase authority, attract media coverage, and grow influence.
A lifelong advocate for credibility over hype, Nixon believes:
“Trust isn’t built by shouting louder, it’s earned by showing proof.”
Blog
Training
Nixon Lee believes knowledge is power, and generosity scales trust. His guiding principle: Learn. Earn. Return.
Through keynotes, training programs, and mentorship, he helps founders apply the Trust Engine™ mindset inside their personal brands.
Contact Me
Get In Touch
Nixon Lee is always open to connecting with founders, agencies, and investors who believe in building trust-based visibility, not vanity marketing.
For consulting, speaking, or collaborations, get in touch below.